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GEM No 617| Volume 55, ISSUE 2, P151-155, February 2023

Reaching Food Retail Customers Through Facebook

Published:December 30, 2022DOI:https://doi.org/10.1016/j.jneb.2022.10.003
      Access to healthy food is a primary public health concern that should be considered by those within the field of nutrition education. Less than 10% of adults in Tennessee report consuming sufficient amounts of fruits and vegetables,

      United Health Foundation. America's Health Rankings. Annual report. Fruit and vegetable consumption.https://www.americashealthrankings.org/explore/annual/measure/fvcombo/state/TN. Accessed December 19, 2022.

      and American families on limited incomes often live in areas in which affordable, healthy foods are harder to find.

      Annie E. Casey Foundation. Food deserts in the United States. https://www.aecf.org/blog/exploring-americas-food-deserts. Accessed March 30, 2022.

      ,

      Bell J, Mora G, Hagan E, Rubin V, Karpyn A. Access to healthy food and why it matters: a review of the research. The Food Trust. https://community-wealth.org/sites/clone.community-wealth.org/files/downloads/report-bell-et-al.pdf. Accessed December 1, 2022.

      The Supplemental Nutrition Assistance Program-Education (SNAP-Ed) works with community sites that serve limited resource audiences to reach Supplemental Nutrition Assistance Program (SNAP)-eligible families, traditionally through direct nutrition education. Nutrition education paired with food retail environment change interventions have the potential to positively influence food choices.
      • Fergus L
      • Seals K
      • Holston D.
      Nutrition interventions in low-income rural and urban retail environments: a systematic review.
      ,
      • Gittelsohn J
      • Rowan M
      • Gadhoke P.
      Interventions in small food stores to change the food environment, improve diet, and reduce risk of chronic disease.
      There are opportunities for these approaches within the SNAP-Ed program.
      • Ammerman AS
      • Hartman T
      • DeMarco MM.
      Behavioral economics and the Supplemental Nutrition Assistance Program: making the healthy choice the easy choice.
      In a new effort to reach SNAP-Ed audiences at sites in which they make food choices in Tennessee, the food retail Shop Smart Tennessee (SST) program partners with managers at local SNAP-accepting food stores in low-income census tracts. The program was conceptualized as a multipronged approach combining in-person nutrition education, behavioral economic approaches, and environmental change.
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      REFERENCES

      1. United Health Foundation. America's Health Rankings. Annual report. Fruit and vegetable consumption.https://www.americashealthrankings.org/explore/annual/measure/fvcombo/state/TN. Accessed December 19, 2022.

      2. Annie E. Casey Foundation. Food deserts in the United States. https://www.aecf.org/blog/exploring-americas-food-deserts. Accessed March 30, 2022.

      3. Bell J, Mora G, Hagan E, Rubin V, Karpyn A. Access to healthy food and why it matters: a review of the research. The Food Trust. https://community-wealth.org/sites/clone.community-wealth.org/files/downloads/report-bell-et-al.pdf. Accessed December 1, 2022.

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